SERVICES. STRATEGY CONSULTING.
Branding | Website Strategy | Marketing
A focused consultation that brings your brand direction, your website strategy, and your page-by-page copywriting together — with AI-assisted copy development built right in.
Social Media
Sales Funnels
Brand Strategy
Lead Generation
Website Design
In Every Package:
in-person session · independent strategy work · Zoom delivery
What it is
Three phases, one engagement — an in-person intake session, independent strategy development, and a Zoom delivery where everything is presented and handed off.
What makes it different
Starting a project without strategy means making expensive decisions twice. Every package includes dedicated independent research and planning between sessions — so what you receive isn't notes from a conversation, it's a fully developed, ready-to-use strategy document.
What you get
You bring the context. I bring the plan. By the end of the engagement you have a clear direction, a priority action list, and everything documented — ready to execute yourself or hand off to a team.
7 HRS — INDEPENDENT WORK
Project Breakdown
Website Development Planning
$495
2-3 in person sessions
Audit, Strategy and document development
Everything needed to brief a designer, developer, or build it yourself — before a single page is touched
01. 10 hours.
2 HRS - IN PERSON SESSION
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Full site map and page architecture
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Content development and layout brief per page
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Marketing and sales integration — CTA placement, booking flows, email capture points
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Lead generation integration — opt-in strategy and lead magnet placement
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Traffic and conversion strategy — SEO foundations, conversion pathways, analytics setup plan
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Branding integration — how existing brand assets apply across every page
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Visual direction — photography brief, graphic style, image sourcing, and layout mood
Business goals, target audience, existing brand assets, photography and visual inventory, offer structure, must-have pages and features
1 HR — ZOOM DELIVERY
Full site plan walkthrough, visual direction presentation, page brief and designer briefing package handoff
7 HRS — STRATEGY DEVELOPMENT
7 HRS — INDEPENDENT WORK
Project Breakdown
Digital Marketing
Strategy
$495
2-3 in person sessions
Audit, Strategy and document development
A complete, channel-specific marketing plan built around where your audience is and what you can realistically execute
02. 10 hours.
2 HRS - IN PERSON SESSION
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Full channel audit — website, social, email, and ads
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Competitor positioning and market gap review
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Priority channel recommendations and rationale
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90-day plan with channel-specific tactics and posting cadence
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Content pillars and topic framework per platform
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Email strategy — list growth, segmentation, and nurture approach
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KPIs, success metrics, and 6-month trajectory
Business goals, current marketing overview, active channels, audience, offer clarity, budget and capacity constraints
1 HR — ZOOM DELIVERY
Full strategy presentation, written 90-day plan handoff, implementation priority walkthrough
7 HRS — STRATEGY DEVELOPMENT
7 HRS — INDEPENDENT WORK
Project Breakdown
Lead Generation
Strategy
$495
2-3 in person sessions
Audit, Strategy and document development
A complete funnel plan — from lead magnet to email sequence to ad strategy — ready to hand off and build
03. 10 hours.
2 HRS - IN PERSON SESSION
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Funnel map and subscriber journey
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Lead magnet concept, positioning, and format recommendation
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Opt-in page brief — structure, sections, and conversion focus
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Email sequence plan — 5 to 7 emails, mapped by goal and timing
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Facebook and Instagram ad strategy — audiences, objectives, creative direction
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Platform setup plan — GoHighLevel, Kajabi, or Squarespace
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Performance benchmarks and KPIs by week
Offer and audience deep-dive, current list size and conversion data, ad budget, platform preferences, and funnel goals
1 HR — ZOOM DELIVERY
Full funnel walkthrough, implementation order, platform setup guide and next steps
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